From time to time, businesses may run into trouble unless they control their growth. Growth can be orderly or it can be unrestrained. Unrestrained growth can lead to less than optimal performance or even financial distress.

DuPont Analysis focuses on the combined effect of profitability and turnover ratios. By modifying the approach a bit, it is possible to estimate a company's sustainable growth. Simply, sustainable growth would be the realistic attainable growth that a company could maintain without running into problems.